Radhika Apte launches ‘True Roots’, a revolutionary botanical solution for delaying greying of hair

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By Aryeman

Radhika Apte, today launched Marico’s newest brand ‘True Roots’, that delays hair greying^ from the roots. True Roots Botanical Hair Tonic is dermatologically tested and is clinically proven to show no new greys in 90 days*. The actor, who is known for her choice of diverse roles, and speaking her mind, spoke about the #FaceItSolveIt philosophy of True Roots, while launching it here at an event today. True Roots has been launched on Flipkart as a digital first brand.

Radhika Apte launches Marico's True Roots Botanical Hair Tonic

Commenting on the launch, Anuradha Aggarwal, Chief Marketing Officer, Marico Limited said “We are proud to introduce the newest brand from Marico – True Roots that delays hair greying from the roots. It is a breakthrough innovation from Marico R & D and has been clinically proven to show no new greys in 90 days. True Roots is now available on Flipkart.”