Karan Johar Presents Tyaani Fine Jewellery: A Modern Take On Tradition

 

Tyaani.com, the world’s first and only Polki Jewellery store online, launched its offline flagship store with Karan Johar at Bandra 190, Bandra West, Mumbai ​today 3rd October.

 

Tyaani has set its sights on providing the Indian woman with gorgeous, affordable and wearable Polki Jewellery! Tyaani fine jewellery is the pret offering from the house of Satyani Fine Jewels along with producer, director, writer, talk show host with the most, Karan Johar. With the launch of Tyaani fine jewellery, Karan brings his distinctive touch to the worlds of jewellery and retail.

Shravan Satyani elaborates how Karan’s inputs extended from the design of jewellery to the branding and distribution. “The line features handcrafted yet lightweight Necklaces, Bracelets, Pendants, Maangtikkas, Jhumkas, and multi-hued Chandbalis starting at Rs. 10,000/-, and Karan believed that an online store would be ideal for this line. So we launched Tyaani.com as our online store while also setting up a flagship retail store in Bandra, Mumbai.”