Nykaa.com country’s premium online beauty retailer and Femina – India’s largest and most widely read English women’s magazine, came together to host the second edition of Nykaa.com Femina Beauty Awards 2016 at ITC Grand Central, Parel. The awards recognised and rewarded the best products and brands across the Makeup, Hair, Skin & Fragrance categories in the Indian market today.
With an expansive award category, 30 major segments had been identified for the awards. The best beauty products in the industry were chosen by readers of Femina and the vast database of Nykaa.com and further refined by the esteemed jury panel. Within the span of a month, over 20,000 people from across the country voted for their favourite products.
The jury for the awards comprised the best names in the beauty business including: Bollywood Actress Aditi Rao Hydari, Model Waluscha De Sousa, Celebrity Hairstylist Avan Contractor, Photographer Rohan Shrestha, Makeup Artist Puneet Saini; Femina Editor – Tanya Chaitanya and Nykaa.com CEO – Falguni Nayar
Falguni Nayar, Founder of Nykaa.com said,“Nykaa.com is proud to partner with Femina to present one of India’s largest consumer driven awards. As the foremost beauty retailer in the market, it is our privilege to educate consumers and fuel the growth of the beauty industry in India. The Nykaa Femina Beauty Awards is a celebration of the empowering power of beauty, and this platform is a step in the right direction to spread awareness among our readers and customers.”
The evening was graced by distinguished personalities such as Sonakshi Sinha, Ranveer Singh, Athiya Shetty, Pernia Qureshi, Sunny Leone,Monica Dogra, Dia Mirza,Richa Chaddha,Tisca Chopra,Rochelle Rao,Mandana Karimi,Patralekha,Divya Dutta,Krishika Lulla (film producer, Eros),Shrishti Arya (film producer, Eros),Ali Fazal, Keith Sequeira and more!
The show was hosted by the very beautiful Sophie Choudry and the audiences were entertained with an enthralling performance by stand-up comedian Aditi Mittal and Acapella band Ragga Trippin.